TGG Insights and Publications

TGG is a leader in behavioral economics, data science, and experimentation. Our partners, affiliates, and team conduct innovative research in academic and business settings with the goal of understanding and improving human behavior.

Noise: How to Overcome the High, Hidden Cost of Inconsistent Decision Making

Harvard Business Review, October 2016

A team of TGGers—CEO and Managing Partner Andrew M. Rosenfield, founding partner Daniel Kahneman, and Managing Directors Tom Blaser and Linnea Gandhi—uncover the hidden and often costly challenge of noise in organizational decision-making.

Managers Shouldn’t Fear Algorithm-Based Decision Making

Harvard Business Review, September 2016

TGG Managing Directors Tom Blaser and Linnea Gandhi talk about the ways in which managers can work with, not against, algorithms in making informed decisions.

How to Make the Other Side Play Fair

Harvard Business Review, September 2016

TGG founding partner Daniel Kahneman and affiliate Max Bazerman describe a novel negotiation strategy—“final offer arbitration”—developed during our collaboration at the global insurance company AIG.